Princess Cruises’ Annual Relaxation Report – What does it tell us?

The very relaxing Sanctuary on the Royal Princess.  Image courtesy of Princess Cruises.
The very relaxing Sanctuary on the Royal Princess. Image courtesy of Princess Cruises.

Ask almost anyone the reasons for their upcoming vacation, and you’ll invariably find “relaxation” among the top responses.  We’re constantly searching for ways to unwind and improve our physical and mental well-being.

Princess Cruises releases an annual report on whether American’s are succeeding in this pursuit- and the answer, unsurprisingly, is no.  “Despite that an overwhelming 99% of Americans agree that relaxation is essential for their overall health and well-being, on average Americans spend only an hour a day dedicated to unwinding.” says Princess.

Highlights from the report include:

  • In honor of National Relaxation Day, Princess Cruises is encouraging all Americans to observe the day with dedicated time spent relaxing.
  • The national survey also revealed other insights including that 38% frequently feel guilty about relaxing, and that more than one-quarter (28%) of those polled feel stressed out by the mere thought of trying to relax. That figure increases to 39% for parents and 41% among Americans under 40.
  • Two-thirds of Americans (67%) reported they would feel completely relaxed if they were entirely “off the grid” (without any electronics or Internet access). And on an average day, 42% of men and women feel completely or mostly relaxed. Additionally, over half (52%) of American’s say that having a smart phone makes it harder to relax.

  • Of those with significant others, 52% share they’re more stressed than their partner. However, among men, 62% say their significant other is more stressed out.

About the 201 Princess Cruises Relaxation Report Survey
The Princess Cruises Relaxation Report survey was conducted by Wakefield Research among 1,000 nationally representative U.S. adults ages 18+, between August 8th and August 12th, 2014, using an online omnibus survey. Quotas have been set to ensure reliable and accurate representation of the U.S. adult population 18+. The margin of error for this survey is +/- 3.1 percent.

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